Friday, October 20, 2017

4 Things Web Design Companies Must Know About Maintenance

By Arthur Williams


It's not enough to build and launch a website. As web design companies across the board will tell you, it's just as vital to maintain it. This goes far beyond changing its layout, even though it's still an important step to take. Maintenance requires ample work and many people tend to overlook just how much effort goes into this. For up-and-coming web designers, here are 4 things that you should know about maintenance.

One of the most important rules of website maintenance is that scheduling your efforts goes a long way. For example, companies the likes of Lounge Lizard will stress the importance of maintenance on a monthly basis. You may do this in greater numbers if you'd like, but it's not necessary. What's needed, however, is a schedule that you can work off of. This is just one of the many ways that your site can continue to perform.

Second, make sure that your photos and videos continue to perform. If there is a sudden change in your site, such as a URL being changed, there's a good chance that your assets may change as well. To say that broken media can negatively affect a website would be an understatement, meaning that you should keep an eye on the assets in question. The best web design companies will be able to excel in this respect.

It's also worth noting that your website's speed must be optimized. The general rule of thumb is that a site shouldn't take more than a few seconds to show up. Otherwise, you may end up losing people that would have either bought your products or otherwise became consistent visitors. Fortunately, the right web development practices will ensure that your site runs smoothly across all devices, resulting in a substantial boost in quality.

To wrap things up, make sure that your website is maintained from a visual perspective. There are many layouts that websites can use, but some perform better than others. If a website is outdated in the visual sense, it can spell disaster for the rankings that companies may be looking for. When it comes to web maintenance, this might be the most important factor of all. Simply put, cosmetic value makes a difference.




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